Data-fluent solutions that
help you win. Big.

Our approach

Our approach is split into two effective ways to help you win.
We gain data-driven insights on people and build tools to drive
performance. No matter your challenge, our ready-made
solutions can support you.

What’s your challenge?

For audiences

Targeting Growth Opportunities
For experiences

Enhancing Relevance & Resonance
For systems

Setting Up for Success
For effectiveness

Measurement & Optimisation

Our products
& services

Market-leading capabilities build
the truest picture of what people
see, say, think, feel and do.

Brand Desire

Proximity Mapping

Measure relevance and resonance with your audience against the competition

Market Sizing

Size the audience, the market, the opportunity

Forces

Tap the fastest growing trends that resonate with your target audience

Cloud Conversations

Mine big data to understand what people Say and Feel

Cost of Living Tracker

Understand the gaps between what people think, and how they spend

Living Segmentation

Segmentation that evolves at the heart of the organisation

Insight at Scale

Mine big data to understand what people think, feel and do

Demand Spaces

Target growth by identifying the drivers of demand in your brand

Creative Optimisation

Analysing creative performance and effectiveness at scale

Brand Desire Old

Pinpoint the characteristics of your brand that drive performance.

Data & Technology Audit

Mapping your existing Data & Technology to plan for impact

Systems of Insight

Get the right insight, to the right decision makers, at the right time.

Systems of Effectiveness

Track, Measure, Report, Optimise, without the legwork

Metaverse Valuation Tool

Build your business case for entering the new digital economy

Influence Cube Old

Identify the people and partners that your target audience listen to.

Total Experience Index

Track 250+ Experience metrics to understand where you index against the competition.

Trusted by

"Truly first class,
every step of the way."

Global athletic footwear and apparel company

"Flippin' heck, they're Impressive!"

Campaign Magazine

"A remarkable piece of work. The CEO said bigger decisions are made with less sophistication"

Major Utility

"Fluency are the bridge from where you are now, to where you want to be"

Amazon

"Fluency have set expectations for years to come. Living Segmentation brings us closer to the consumer than ever before."

American multinational technology company

"Working with Fluency is helping us see around corners"

World’s largest sporting franchise

"These guys are transforming our insight and reporting systems with huge time savings, I'm going from 3 hours to 30mins... it's obscene!"

Amazon

Schedule a call Learn more

Find out how we can make your business data fluent

EMEA

London

Office

36 Golden Square
London W1F 9EE

+44 (0)20 7543 4500 fluency@mcsaatchi.com
Americas

New York

Office

16 W 22nd Street, 9th Floor,
NYC, 10010

+44 (0)20 7543 4500 fluency@mcsaatchi.com
Asia

Singapore

Office

50 Mohamed Sultan Rd
#02-08 Singapore 238999

+44 (0)20 7543 4500 fluency@mcsaatchi.com
UAE

Dubai

Office

1404, Al Thuraya Tower 1
Dubai Media City
PO Box 62614, Dubai, UAE

fluency@mcsaatchi.com