In today’s digital landscape, brands are inundated with an overwhelming amount of data. However, without the right tools and expertise, this data can remain untapped...
What is your role at Fluency? I am a Lead Consultant at Fluency – specialising in analytical data storytelling and helping our clients make effective...
“Our vision is to continue to lead data-driven decision making in Africa, ensuring brands understand that they too can be data-fluent – and see significant...
We are thrilled to have won Gold at the Campaign Magazine UK Agency of the Year Awards, held at The Brewery on Chiswell Street, for best Start-up! The...
Chess is regarded by many as the ultimate game of strategy. The brutal and unforgiving sport requires near-perfect execution at the top level to achieve...
Gen Zs (born between 1997 and 2012) are unsurprisingly the demographic most interested in sustainability, with half in the UK considering themselves as environmentalists compared...
By leveraging the Brand Desire Engine as a strategic tool, you can not only soften the blow from critical global challenges like stagflation, but also...